by Hayley Griffith | Jan 27, 2021 | Blog, PR
I think PR sometimes gets bad reputation. It feels like there’s a great cloud of illusion over what’s involved and how you do it. You’ll get bored of hearing me say this, but PR is all about building relationships. PR, done properly, will manage and strengthen your...
by Hayley Griffith | Nov 27, 2020 | Blog, PR, service-based business
I’m going to make a wild assumption here, if you’re reading this and you run a service-based business, you probably do most of your self promotion on social media. I’m going to assume that you talk a lot about your services and what each of your services or packages...
by Hayley Griffith | Nov 15, 2020 | Blog, Corporate communications, Design and comms
Written in collaboration with Alex from Fifth Creative, a creative design studio We all want to be as inclusive as possible, right? So you need to make sure the content you’re putting out is accessible. Factors to consider when asking yourself is my content...
by Hayley Griffith | Oct 9, 2020 | Blog, Corporate communications, Media training
A properly trained spokesperson delivering a confident and controlled media interview can have the ability to make or break a business. It sounds dramatic but its true. Often, this really shows itself to be true in times of crisis. With a real headline-worthy issue to...
by Hayley Griffith | May 19, 2020 | Blog
It’s ten to six in the morning and my day started at 4:30 when Edison, our baby, began stirring next to me. The light in the sky is softly bright and the only sound I can hear is his hiccups. I have a cup of tea brewing and while the rest of the house sleeps, I’m...