One-to-one PR mentoring (for a three month strategy plan)
I believe that PR works better when it is coming from you; the skills, passion, creativity and voice behind your business.
The ability to ace your own PR is already inside of you. By working together, using my guidance and experience, you will gain the skills, confidence and knowledge to start creating your own PR opportunities. Consider me as your accountability partner with all the knowledge to help you secure media coverage to raise your profile among your target audience.
We will kick things off with a Zoom call to really get under the surface of your business. (around 1.5 hours) to go through:
- What you want PR to do for you
- Your business’ core values
- Where you want your business to be this time next year
- Key narrative themes
- Target audience
I’ll take this information away and draw up a PR strategy and proposed schedule of PR activity.
Each month, we’ll check in with a 1 hour Zoom call to check progress and actions against the strategy. This will be your chance to chat through any launches of new products of services and PR opportunities around this. The beauty with taking this approach is that we can adapt to how your business adapts, constantly tweaking the direction of your PR to ensure it’s aligned with your business and the wonderful twists and turns it takes.
You also have my support via Whats App and on email as and when you need to get in contact.
After each of our sessions, I’ll write up a summary and follow up
Throughout this, you’ll also have free access to The Creative PR Collective for all my tips and advice on perfecting things like press release writing, pitching to journalists, finding PR opportunities and generating your own.
PR should be creative and fun and give you an opportunity to show your target audience who you are, let them hear your ‘voice’ and give them an insight into what it’s like to work with you.